Academic Bibliography

Search 200 years of publications by Ghent University researchers.

Arne De Keyser

Faculty of Economics and Business Administration > Department of Marketing, Innovation and Organisation

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- Book Chapter
Customer experience : the touchpoint‒contexts‒qualities nomenclature

Arne De Keyser (UGent) , Katrien Verleye (UGent) , Katherine N. Lemon, Chiara Orsingher, Aric Zion and Amanda Johnson

(2025) Handbook of Service Experience. p.15-27
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- Conference Paper
- C3
- open access
Striving for sustainability through circular service systems : a multiple case study

Katrien Verleye (UGent) , Lisa Antonissen (UGent) , Anse Smeets and Arne De Keyser (UGent)

(2024) 13th AMA SERVSIG Conference, Abstracts.
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- Journal Article
- A1
- open access
The transformative potential of AI-enabled personalization across cultures

Khalid Mehmood (UGent) , Katrien Verleye (UGent) , Arne De Keyser (UGent) and Bart Larivière (UGent)

(2024) JOURNAL OF SERVICES MARKETING. 38(6). p.711-730
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- Miscellaneous
Unlocking the circular promise : servitization

Katrien Verleye (UGent) , Lisa Antonissen (UGent) , Marie-Julie De Bruyne (UGent) and Arne De Keyser (UGent)

(2023) SERVSIG. 31/10/2023.
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- Conference Paper
- C3
The transformative potential of AI-enabled personalization

Khalid Mehmood (UGent) , Katrien Verleye (UGent) , Arne De Keyser (UGent) and Bart Larivière (UGent)

(2023) Frontiers in Service 2023, Abstracts.
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- Conference Paper
- C3
The transformative potential of personalization in a data rich world

Khalid Mehmood (UGent) , Katrien Verleye (UGent) , Arne De Keyser (UGent) and Bart Larivière (UGent)

(2022) Belgian Service Research Day 2022, Abstracts.
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- Conference Paper
- C3
- open access
The transformative potential of personalization in a data rich world

Khalid Mehmood (UGent) , Katrien Verleye (UGent) , Arne De Keyser (UGent) and Bart Larivière (UGent)

(2022) Frontiers in Service 2022, Abstracts.
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Boosting perceived customer orientation as a driver of patient satisfaction

Katrien Verleye (UGent) , Arne De Keyser (UGent) , Sophie Vandepitte (UGent) and Jeroen Trybou (UGent)

(2021) JOURNAL FOR HEALTHCARE QUALITY. 43(4). p.225-231
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- Journal Article
- A1
- open access
Moving the customer experience field forward : introducing the Touchpoints, Context, Qualities (TCQ) nomenclature

Arne De Keyser (UGent) , Katrien Verleye (UGent) , Katherine Lemon, Timothy Keiningham and Philipp Klaus

(2020) JOURNAL OF SERVICE RESEARCH. 23(4). p.433-455
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- Conference Paper
- C1
- open access
Making personalization work : a review of 45 years of personalization research and its customer outcomes

Khalid Mehmood (UGent) , Katrien Verleye (UGent) and Arne De Keyser (UGent)

(2020) La Londe Conference 2020, Proceedings.

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