Academic Bibliography

Search 200 years of publications by Ghent University researchers.

prof. Willem Standaert

Faculty of Economics and Business Administration > Department of Marketing, Innovation and Organisation

ORCID iD: 0000-0003-4756-8085

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- Journal Article
- A2
- open access
Unpacking the meeting load paradox : impacts on engagement and burnout across work arrangements

Willem Standaert (UGent) , Maren Ulm, Katherine C. Castro and Joseph A. Allen

(2025) MANAGEMENT RESEARCH REVIEW. 48(6). p.940-965
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- A1
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Digitalization in action sports : blessing or curse?

Willem Standaert (UGent) and Elena Mazurova

(2025) INTERNATIONAL JOURNAL OF SPORTS MARKETING & SPONSORSHIP. 26(1). p.22-36
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Implementing artificial intelligence across task types : constraints of automation and affordances of augmentation

Elena Mazurova and Willem Standaert (UGent)

(2024) INFORMATION TECHNOLOGY & PEOPLE. 37(7). p.2411-2440
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- A2
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A framework to improve the digital customer experience in complex services

Omnia Kandil, Laurence Dessart, Willem Standaert (UGent) and Maarten Bosma

(2024) SERVICES MARKETING QUARTERLY. 45(1). p.25-54
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Strategic storytelling in the age of sustainability

Laurence Dessart and Willem Standaert (UGent)

(2023) BUSINESS HORIZONS. 66(3). p.371-385
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Virtual meetings and wellbeing : insights from the COVID-19 pandemic

Willem Standaert (UGent) , Sophie Thunus and Frédéric Schoenaers

(2023) INFORMATION TECHNOLOGY & PEOPLE. 36(5). p.1766-1789
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An empirical study of open-market B2B transaction digitalization

Nils Van den Steen, Steve Muylle (UGent) , Amit Basu and Willem Standaert (UGent)

(2022) 2022 INFORMS Annual Meeting, Abstracts. p.716-716
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- A1
- open access
Framework for open insurance strategy : insights from a European study

Willem Standaert (UGent) and Steve Muylle (UGent)

(2022) GENEVA PAPERS ON RISK AND INSURANCE-ISSUES AND PRACTICE. 47(3). p.643-668
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- A1
- open access
Business meetings in a post-pandemic world : when and how to meet virtually?

Willem Standaert (UGent) , Steve Muylle (UGent) and Amit Basu

(2022) BUSINESS HORIZONS. 65(3). p.267-275
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Paradoxical tensions related to AI-powered evaluation systems in competitive sports

Elena Mazurova, Willem Standaert (UGent) , Esko Penttinen and Felix Ter Chian Tan

(2022) INFORMATION SYSTEMS FRONTIERS. 24(3). p.897-922

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