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- 2016
- The influence of source attractiveness on self-perception and advertising effectiveness for 6- to 7-year-old children
- Healthy food ads ‘prevent’ whereas ads for unhealthy food ‘promote’: time for a change? A content analysis of healthy and unhealthy food magazine ads.
- How choice overload leads us to succumb to temptation
- Scale format effects on response option interpretation and use.
- Easy on the mind: how sorting options on different attributes influences their evaluations
- 2015
- How advertising beauty influences children's self-perception and behavior
- To squeeze or not to squeeze: how squeeze tubes affect consumers' serving sizes
- The floor is nearer than the sky: how looking up or down affects construal level
- Do neurotransmitters shape our reactions to service encounters? The case of serotonin & oxytocin
- Follow Your Curiosity, You Won’t Regret It: How Disconfirmed Expectations Will Not Always Result in Dissatisfaction