Academic Bibliography

Search 200 years of publications by Ghent University researchers.

Rudolf Frambach

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- Journal Article
- A1
Exploratory results on the importance of R&D knowledge domains in businesses with different strategies.

F LANGERAK, E NIJSSEN, Rudolf Frambach and A GUPTA

(1999) R & D MANAGEMENT. 29(3). p.209-217
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Adoption of a service innovation in the business market : an empirical test of supply side variables

Rudolf Frambach, Herman Barkema (UGent) , B. Nooteboom and M. Wedel

(1998) JOURNAL OF BUSINESS RESEARCH. 41(2). p.161-174
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- Journal Article
- A2
Market research companies and new product development tools

E. Nijsen and Rudolf Frambach

(1998) JOURNAL OF PRODUCT & BRAND MANAGEMENT. 7(4). p.305-318
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- Miscellaneous
The impact of physical attractiveness in advertising on consumer attitude : the role of product involvement

Rebecca van Hove, Rudolf Frambach and Patrick Van Kenhove (UGent)

(1997)
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- Miscellaneous
De marktgerichtheid van bedrijven in de metalektro-sector

F LANGERAK, HR COMMANDEUR and Rudolf Frambach

(1997) C. VAN TILBORGH en R. DUYCK (eds.), Management Jaarboek, Roularta Books, Zellik. p.60-69
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- Miscellaneous
Exploratory Results on the Moderating Influence of Strategy on the Market Orientation Performance Relationship

F LANGERAK, JM TEN NAPEL, Rudolf Frambach and Harry Commandeur

(1997) D. ARNOTT (ed.), Marketing Progress, Prospects, Perspectives, EMAC, Warwick. p.704-717
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- Miscellaneous
The moderating Influence of Strategy on the Market Orientation-Performance Relationship

F LANGERAK, Harry Commandeur, Rudolf Frambach and E NAPEL

(1997) Enhancing knowledge development in marketing. p.147-148
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- Miscellaneous
The Role of Market Research Companies in the New Product Development Process

EJ NIJSSEN, Rudolf Frambach and SAC LOON

(1997) R. WENSLEY & V. WONG, Marketing Progress, Prospects and Perspectives, 1997.
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- Journal Article
- A4
Integrale dienstverlening: over onderliggende dimensies en probleemgebieden

S Stremersch, Rudolf Frambach, Harry Commandeur and P Matthijssens

(1997) TIJDSCHRIFT VOOR MARKETING. p.27-32
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- Journal Article
- A2
Consultative selling in financial services: an observational study of the mortgage mediation process

THMM VERHALLEN, HJM GREVE and Rudolf Frambach

(1997) International Journal of Bank Marketing. p.54-59

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