- ORCID iD
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0000-0002-2733-353X
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Exploring the Normalization Link Between Gambling Marketing Exposure and Sports Betting During a Mega Sport Event: The Case of EURO 2024
(2025) -
Refining the conceptualization of audience-perceived influencer authenticity based on the entity-referent correspondence framework
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Shaping the odds : gambling communication normalized betting and fostered illusions of control during EURO 2024
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Shaping the odds : how gambling communication drives normalization, and illusion of control in EURO 2024 gambling behaviour
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Research escalator : a qualitative interview study on the role of gambling sponsorships in the normalization of gambling in adolescents
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When amateurs are professionalized : how social media users perceive the multi-channel network affiliation disclosure and its implications for influencer marketing
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- Journal Article
- A1
- open access
In the arena of debate : a systematic literature review on sports sponsorship by controversial industries
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Little stars, big troubles? Testing the effectiveness of an influencer sharenting intervention to promote mindful sharenting behaviors
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Do fans care? An explorative study on soccer fans’ perceptions about the moral appropriateness of unhealthy sports sponsorships
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Hoog tijd om all-in te gaan met een totaalverbod op gokreclame