Academic Bibliography

Search 200 years of publications by Ghent University researchers.

Steffi De Jans

Faculty of Political and Social Sciences > Department of Communication studies

Work address: Korte Meer 7-9-11
9000 Gent
Email: Steffi.DeJans@UGent.be
ORCID iD: 0000-0002-2733-353X

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Leveling up advertising literacy! Investigating the cognitive and motivational effectiveness of a digital game for learning aimed at improving children’s advertising literacy

Laura Herrewijn (UGent) , Steffi De Jans (UGent) , Liselot Hudders (UGent) and Veroline Cauberghe (UGent)

(2021) ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS. 46.
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Gambling advertising targeted at Belgian young adults

Liselot Hudders (UGent) , Steffi De Jans (UGent) and Evelien Tempelaere

(2021) ICORIA 2021, 19th International Conference on Research in Advertising, Proceedings.
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Digital food marketing to children : how an influencer's lifestyle can stimulate healthy food choices among children

Steffi De Jans (UGent) , Ines Spielvogel, Brigitte Naderer and Liselot Hudders (UGent)

(2021) APPETITE. 162.
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Keeping up with media multitasking : an eye-tracking study among children and adults to investigate the impact of media multitasking behavior on switching frequency, advertising attention, and advertising effectiveness

Emma Beuckels (UGent) , Steffi De Jans (UGent) , Veroline Cauberghe (UGent) and Liselot Hudders (UGent)

(2021) JOURNAL OF ADVERTISING. 50(2). p.197-206
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How adolescents use social media to cope with feelings of loneliness and anxiety during COVID-19 lockdown

Veroline Cauberghe (UGent) , Ini Vanwesenbeeck (UGent) , Steffi De Jans (UGent) , Liselot Hudders (UGent) and Koen Ponnet (UGent)

(2021) CYBERPSYCHOLOGY BEHAVIOR AND SOCIAL NETWORKING. 24(4). p.250-257
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The commercialization of social media stars : a literature review and conceptual framework on the strategic use of social media influencers

Liselot Hudders (UGent) , Steffi De Jans (UGent) and Marijke De Veirman (UGent)

(2021) INTERNATIONAL JOURNAL OF ADVERTISING. p.1-49
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Seeing, remembering and liking : the impact of media multitasking on advertising attention, memory and attitudes among children and adults

Steffi De Jans (UGent) , Emma Beuckels (UGent) , Liselot Hudders (UGent) , Veroline Cauberghe (UGent) and Ini Vanwesenbeeck

(2020) American Academy of Advertising, AAA Annual Conference, Proceedings.
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Is reclame kinderspel? : Een vergelijking van de reclamewijsheid en reclame-effectiviteit van traditionele en online reclamevormen bij kinderen van verschillende leeftijden

Steffi De Jans (UGent) , Liselot Hudders (UGent) and Veroline Cauberghe (UGent)

(2020) TIJDSCHRIFT VOOR COMMUNICATIEWETENSCHAP. 48(3). p.136-166
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Disclosure of vlog advertising targeted to children

Steffi De Jans (UGent) and Liselot Hudders (UGent)

(2020) JOURNAL OF INTERACTIVE MARKETING. 52. p.1-19
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#Sponsored! How the recognition of sponsoring on Instagram posts affects adolescents’ brand evaluations through source evaluations

Steffi De Jans (UGent) , Dieneke Van de Sompel (UGent) , Marijke De Veirman (UGent) and Liselot Hudders (UGent)

(2020) COMPUTERS IN HUMAN BEHAVIOR. 109.

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