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Uncovering the YouTube generation : a multi-method approach to unveil the challenges YouTube advertising poses for preschool children
(2023) -
- Journal Article
- A2
- open access
A qualitative approach to unravel young children’s advertising literacy for YouTube advertising : in-depth interviews with children and their parents
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- Journal Article
- A1
- open access
Preschoolers and advertising : a systematic literature review and future research agenda on the effects of advertising on preschool children
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Ad or not? The role of advertising disclosures in youtube kidfluencer videos aimed at preschool children
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- Conference Paper
- C3
- open access
A qualitative approach to unravel preschoolers’ YouTube advertising literacy : in-depth interviews with children and their parents
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Ad or not? The role of disclosures in sponsored YouTube videos aimed at preschool children
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Too young to know? Preschool children’s knowledge and understanding of (digital) advertising