Matthijs Meire No current affiliation with UGent 1 – 3 of 3 publications Show 10 5 10 15 20 50 100 250 Sort by year (new to old) Actions Filter publications Download search results Subscribe to news feed Add to list PhD Thesis open access A Marketing perspective on social media usefulness Matthijs Meire (UGent) (2018) Add to list Journal Article A1 The added value of social media data in B2B customer acquisition systems : a real-life experiment Matthijs Meire (UGent) , Michel Ballings (UGent) and Dirk Van den Poel (UGent) (2017) DECISION SUPPORT SYSTEMS. 104. p.26-37 Add to list Journal Article A1 The added value of auxiliary data in sentiment analysis of Facebook posts Matthijs Meire (UGent) , Michel Ballings (UGent) and Dirk Van den Poel (UGent) (2016) DECISION SUPPORT SYSTEMS. 89. p.98-112