prof. Nico Heuvinck
No current affiliation with UGent
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The effect of recycled packaging on perceived product naturalness
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- PhD Thesis
- open access
Underneath the skin of attitude ambivalence: different types of ambivalence
(2012) -
Listen, I am not in the mood but these words matter...to me at least: coping with ambivalence through spreading word-of-mouth
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When being sure that you are unsure predicts behavior: some ambivalent attitudes are more predictive of behavior than others
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When the bias is in mind and eyes: coping with ambivalence by (biased) information processing
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When being sure that you are unsure predicts behavior: some ambivalent attitudes are more predictive of behavior than others
(2012) -
- Conference Paper
- C3
- open access
Spreading word of mouth when loving and hating the same object: The impact of attitude ambivalence on pre- and post-failure word of mouth
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Underneath the skin of attitude ambivalence: coping with different types of ambivalence
(2011) -
Folks, listen up! My words matter...to me at least - Coping with ambivalence thorugh spreading word-of-mouth
(2011) -
The role of attitude ambivalence on customers' reactions to product failures