prof. dr. Anneleen Van Kerckhove
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Regulating consumer behavior by refraining from action
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Looking down is the way up: the influence of looking down versus up on the scope of the evoked processing style
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Intention superiority perspectives on preference-decision consistency
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- Journal Article
- A1
- open access
A motivational account of the question-behavior effect
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- Conference Paper
- C3
- open access
Intention superiority as a mechanism of the question-behavior effect
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- Conference Paper
- C3
- open access
Alpha-numeric brand names: is less more or is more better?
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- Conference Paper
- C1
- open access
Intention superiority as a mechanism of the question-behavior effect
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Combined influence of selective focus and decision involvement on attitude-behavior consistency in a context of memory-based decision making
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- PhD Thesis
- open access
The role of knowledge accessibility in consumer behavior
(2011) -
The backfire effects of choice intention formation for decision making in an out-of-stock context