Steven Hoornaert No current affiliation with UGent ORCID iD 0000-0002-1515-4470 1 – 3 of 3 publications Show 100 5 10 15 20 50 100 250 Sort by year (new to old) Actions Filter publications Download search results Subscribe to news feed Add to list Journal Article A1 open access Dynamics between social media engagement, firm-generated content, and live and time-shifted TV viewing Vijay Viswanathan, Edward C. Malthouse, Ewa Maslowska, Steven Hoornaert (UGent) and Dirk Van den Poel (UGent) (2018) JOURNAL OF SERVICE MANAGEMENT. 29(3). p.378-398 Add to list PhD Thesis The value of social media for marketing and innovation Steven Hoornaert (UGent) (2018) Add to list Journal Article A1 open access Identifying new product ideas : waiting for the wisdom of the crowd or screening ideas in real time Steven Hoornaert (UGent) , Michel Ballings, Edward C Malthouse and Dirk Van den Poel (UGent) (2017) JOURNAL OF PRODUCT INNOVATION MANAGEMENT. 34(5). p.580-597